ASM’s 2011 Mobile Marketing Trends Survey was conducted online, launched on August 15, 2011. Over 800 marketing professionals responded to the survey providing insight into the current and future mobile marketing world. This report provides perspective on several mobile strategies, including email and website optimization, texting and QR Codes®. Additionally, we report on unique instances that…
The average blog reader views 77% more pages than an average user, and believe it or not, those blog readers are likely to have an average income of $75,000 or more according to Clickz. Well that sounds like a great target audience, but with over 50 million blogs out there, how do you get your…
When lead generation programs fail, they do so mainly because the messages communicated are irrelevant or ill-timed for the target audience. Our target customers are bombarded with thousands of messages every day. Unfortunately, we (as a society) have become so used to information overload it?s become the white noise of the marketplace. As a result,…
Tuberculosis (TB) is a major yet preventable global health problem, with an estimated 10 million new cases worldwide in 2018, resulting in more than 1.5 million deaths, making it the leading infectious disease cause of death worldwide. An estimated one fourth of the world’s population is infected with the TB bacterium, of whom 5–10% advance…
We’ve heard a lot about it but how many of us actually know the answer to the question “How does Viral Marketing Work?” This technique basically involves passing something about that people would consider interesting enough to be passed on to other people. The process resembles a chain letter. Before proceeding with a viral campaign,…
PETALING JAYA: To get cracking on those that proceed to defy the second section of the motion management order (MCO), a heavy-duty job power known as “Warn and Sweep” has commenced its patrolling. The warn and sweep crew will goal areas recognized as being of low compliance of the MCO. Petaling Jaya police chief ACP…
The world is gripped in the Coronavirus reality and the immense panic and disruption it brings along with it. This virulent scourge has cut a path less trodden by viruses, as it infects and spreads with little regard for all the norms of red tape that has allowed the murder and official disappearance of many,…
KUALA LUMPUR: The Home Ministry warned today that those who conceal family members who have been exposed to the Covid-19 virus clusters from the authorities will face stern action. Home Minister Datuk Seri Hamzah Zainuddin said this latest action is to send out a clear and stern message to those who continue harbouring high-risk individuals…
One of the very significant aspects of promoting and marketing business services is by creating brand awareness using promotional products. Product and promotion go together, where several ways and sources of promotion are advertising, marketing, media, magazine, etc. A good promotional product campaign involves organized efforts to make the product reach target customers, which ultimately…
KUALA LUMPUR: Minister of International Trade and Industry Datuk Seri Mohamed Azmin Ali (pix) said today that the Prihatin Rakyat Economic Stimulus Package is to cushion the adverse impact caused by Covid-19 on the population’s well-being. The Prihatin Rakyat package was announced by Prime Minister Tan Sri Muhyiddin Yassin yesterday (Friday). According to the senior…