KUALA LUMPUR: Domino’s Pizza is now keeping its distance from its customers – all for the benefit of everyone. In a press statement issued today, Domino’s Pizza Malaysia’s chief executive officer Shamsul Amree said the company has implemented a “zero contact” delivery service. He said that under the new process, the delivery man, whom the…
Growing competition has made it necessary for businesses to be available to their customers all the time. Official websites of the company are one of the most preferred ways in which consumers choose to connect with businesses. This makes it essential for businesses and marketers to understand how exactly their customers use their website and…
Groupon is a great tool for marketers. It helps them to get their products discovered and attract new customers. It helps them gain a foothold in new markets and helps them find new customers who may not have tried their products before. However, there are several considerations that a marketer should keep in mind before…
Twitter has ramped up its advertising offerings. It now allows brands and companies to market their products directly to their customers through their Twitter feeds. These feeds are now being extended to television. It is expected that the conversation on television will become an extension of the conversation on twitter. Already tweets are appearing on…
After the home page, the ‘about us’ page is probably the most-visited page on any website. Do you know what this means? Your ‘about us’ has as much potential as your home page to lasso in new customers or drive ones away. Read on, and we’ll tell you how to make a better website with…
There has been a marked change in the attitude of customers over the past few years with regard to privacy concerns. Customers are slowly getting accustomed to seeing ads that speak to them directly and encountering sales experiences that boast of personalization. Personalized Marketing is the new mantra in the world of sales professionals and…
CRM (customer relationship management) can help customers by taking them through business processes in an organized and automated manner which will reduce costs, increase profits and maintain customer loyalty and satisfaction. Microsoft introduced Microsoft Dynamics CRM in 2011 which is a software package to assist customers with sales, marketing and service related information. Read More…
Loyal customers are considered to be the most profitable asset of any business. Many times a business faces a situation of having to deal with dis-satisfied customers who may have been at the receiving end of a bad service or faulty product. There is also a possibility that they had to be part of an…
In a coordinated effort to combat the coronavirus COVID-19 pandemic, the International Chamber of Commerce (ICC) and the World Health Organization (WHO) have agreed to work closely to ensure the latest and most reliable information and tailored guidance reaches the global business community. The COVID-19 pandemic is a global health and societal emergency that requires…
As a marketing or sales professional, knowing your customer is vital for success. Taking extra care to understand what your customer values will help you to communicate in an effective manner with him or her. Customers want to receive assurance about certain things before they purchase a product or invest in a service. They may…