Should You Be Analyzing Your Social Media Marketing Effectiveness?

Social media is probably one of the most essential tools in today?s business. It may be difficult for businesses to survive without LinkedIn, Twitter, and Facebook accounts as they help to increase customer base and generate leads. While Facebook has over 800 million users, Twitter has about 200 million users. In addition, a blog with regular comments goes a long way in enhancing business effectiveness…

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http://www.associationofmarketing.org/articles/view.php?article_id=7804

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