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How to Select the Right Marketing Strategy for Your Business

[ad_1] I’ve probably had more conversations about this topic with clients than any other: What marketing strategies should I use to market my professional services? These days, there are more options to market yourself than ever before. And you may have a tendency to look for something quick and easy that will generate a never-ending […]

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The 2 Fatal Mistakes Online Business Owners Make With Customer Service

[ad_1] Customer service can make or break your business, and that couldn’t be more true when it comes to an eCommerce business in particular. When someone comes to your website to make a purchase, you have to realize that they are choosing you over thousands of other stores on the web. What are you going

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How Can Poor Customer Service Affect A Business

[ad_1] Today, potential customers have wider choices than ever in making a purchase. It’s easier to compare services. With visible online reviews and customer engagement in a variety of channels, your company’s performance is under scrutiny. Clients and prospects have no problem switching over to a competitor if they consider them fit. It’s more expensive

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Economic Perspective on Entrepreneurship

[ad_1] The concept of entrepreneurship is multifaceted. There are varied, diverse and somewhat contradictory sets of definitions of the term. As a way out the definitional dilemma, this article aims to explain the economic perspective on entrepreneurship. The economic perspective rests on certain economic variables which include innovation, risk bearing, and resource mobilization. Innovation/Creativity In

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