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More Than Pretty Packaging for Ethnic-Specific Beauty Products

How does the beauty industry tailor their products to the Hispanic community? How does the Hispanic community react to this? These financial beauty and health market trends are analyzed from a consumer stand point with notes on the growing Hispanic population. Read More http://www.associationofmarketing.org/articles/view.php?article_id=5344 Views: 0

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UK PM listened to his scientists about Covid-19, but they were slow to sound the alarm

LONDON: It was early spring when British scientists laid out the bald truth to their government. It was “highly likely,“ they said, that there was now “sustained transmission” of COVID-19 in the United Kingdom. If unconstrained and if the virus behaved as in China, up to four-fifths of Britons could be infected and one in

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Is Status Quo Killing Your Marketing?

What?s gravity? Gravity is the status quo thinking and doing that limits business growth. Gravity keeps us listening to the wrong customers, discounting to sell products, chasing those big deals and eventually – wondering what happened to the days when we were growing, profitably. Read More http://www.associationofmarketing.org/articles/view.php?article_id=5620 Views: 0

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WHO lists two COVID-19 tests for emergency use

WHO has listed the first two diagnostic tests for emergency use during the Covid-19 pandemic. The move should help increase access to quality-assured, accurate tests for the disease.  It also means that the tests can now be supplied by the United Nations and other procurement agencies supporting the COVID-19 response. Both in vitro diagnostics, the

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Virtual Press Conference on COVID-19- 06 April 2020

  Originally broadcast live on 06 April 2020, the daily press briefing on coronavirus COVID-19, direct from WHO Headquarters, Geneva Switzerland with Dr Tedros WHO Director-General, Dr Micheal Ryan, Executive Director of the Health Emergencies Programme, and Dr Maria Van Kerkhove, Technical lead, WHO Health Emergencies Programme with special guests Lady Gaga and Hugh Evans,

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Making available free paediatric medicine can accelerate elimination of congenital Chagas disease

The donation of an essential antiparasitic medicine can potentially accelerate the elimination of Chagas disease infection in children. A pediatric presentation of benznidazole with accurate dosage and will soon be made available freely to address a long-standing gap in the treatment of congenital infections of Chagas disease.   The donation, by the Mundo Sano Foundation1 and

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Govt assures enough food, agricultural supplies for all during MCO

MALACCA: The authorities has assured enough provide of meals and agricultural produce during the Movement Control Order (MCO) as a consequence of Covid-19 pandemic, stated Deputy Agriculture and Food Industries Minister I, Datuk Seri Ahmad Hamzah. He stated the federal government had applied numerous measures to make sure the nation’s meals and agricultural merchandise provide

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The #1 Way to Enable Greater Market Success: Messaging Breakthrough Accelerates Each Phase of the Technology Adoption Life Cycle

A great go-to-market strategy, such as the one Geoffrey Moore outlines in his highly acclaimed book, Crossing the Chasm, provides a solid, intelligent framework for introducing new products and services to the marketplace. The trouble is, even the greatest marketing strategy won?t save the day if execution falls short. Read More http://www.associationofmarketing.org/articles/view.php?article_id=6135 Views: 0

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Medical Product Alert N°3/2020

This Medical Product Alert warns consumers, healthcare professionals, and health authorities against a growing number of falsified medical products that claim to prevent, detect, treat or cure COVID-19.  The Coronavirus disease (COVID-19) pandemic (caused by the virus SARS-CoV-2) has increased demand for medicines, vaccines, diagnostics and reagents, all related to COVID-19, creating an opportunity for

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