Is Status Quo Killing Your Marketing?

What?s gravity? Gravity is the status quo thinking and doing that limits business growth. Gravity keeps us listening to the wrong customers, discounting to sell products, chasing those big deals and eventually – wondering what happened to the days when we were growing, profitably. Read More http://www.associationofmarketing.org/articles/view.php?article_id=5620 Views: 0

Co-Creativity in Marketing Communications: Partnering Consumers Towards Creating Great Advertising

In a co-creative process, many people come together, interacting with one another, sharing ideas and experiences, and affecting the growth and insight and ideas of everybody else in the group. Marketers are inviting their customers to take part in the creative process Commercials, print ads, tag-lines and a lot more communication elements are being produced…

5 Social Media Practices to Avoid

Online media rooms are the most important part of business promotion, and any online marketing strategy should involve social media marketing. This strategy is one of the most cost-effective ways to promote products, services, ideas, information, or the business itself. Regardless of its inexpensive nature, any mistake committed during social media marketing can cause businesses…