Businesses

motac-to-introduce-new-campaign-to-replace-vm2020

Motac to introduce new campaign to replace VM2020

KUALA LUMPUR: The Ministry of Tourism, Arts and Culture (Motac) will introduce a new campaign to replace the Visit Malaysia 2020 (VM2020) campaign, which was cancelled following the Covid-19 situation. Minister Datuk Seri Nancy Shukri said the long-term campaign would capitalise on the ‘Malaysia, Truly Asia’ brand while highlighting the country’s unique experiences. “Motac is

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Govt won’t compromise on workers’ welfare during MCO: Saravanan

KUALA LUMPUR: The government will never compromise on the welfare of workers, especially during the two-week period of the Movement Control Order (MCO). Human Resources Minister Datuk Seri M. Saravanan (pix) said the government needed the cooperation of all parties, including employers and employees, to come up with a positive solution. “We need to curb

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Google Analytics: The Top 3 Metrics Every Marketer Should Measure

Growing competition has made it necessary for businesses to be available to their customers all the time. Official websites of the company are one of the most preferred ways in which consumers choose to connect with businesses. This makes it essential for businesses and marketers to understand how exactly their customers use their website and

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Cinnamon Rolls, Breast Cancer and Your Business — How Doing Good Can Grow Your Business

More than ever before, consumers are socially-minded. In many cases, they want to know the businesses they patronize are also socially- minded. Connecting your business to a good cause is about more than just making yourself “feel good”; it can also make good business sense… Read More http://www.associationofmarketing.org/articles/view.php?article_id=14064 Views: 0

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Visitors Welcome: A Primer for Getting a Business Blog Up and Running

It’s not enough to have a brick-and-mortar storefront these days. Businesses both large and small are realizing that Web content pertaining to a company’s expertise (i.e., a blog) is what now cultivates a following of loyal clients. But many business owners are not sure how to create a blog or find the right readers for

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