Marketing

Facebook® Unveils New Search Engine, “Graph Search” – What Does it Mean for Marketers?

Facebook? has unveiled many changes in the past, but few have had such far-reaching implications as its new ?Graph Search? feature. Breaking away from traditional search methods, this tool aims to give users a way to find concrete answers to their questions rather than the suggestions offered by traditional search engines. But what does it […]

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Promotional items – The Simplest Way to Drive Marketing Message/Brand

One of the very significant aspects of promoting and marketing business services is by creating brand awareness using promotional products. Product and promotion go together, where several ways and sources of promotion are advertising, marketing, media, magazine, etc. A good promotional product campaign involves organized efforts to make the product reach target customers, which ultimately

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Effective Ways to Market to Teenagers and Their Parents

Marketing has a certain set of common rules that apply to both online and offline strategies. There should always be a definite target group to which advertisers communicate their ideas instead of voicing them out to the whole global population. There are many products and services centered on teen and parent audiences who are the

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5 Social Media Practices to Avoid

Online media rooms are the most important part of business promotion, and any online marketing strategy should involve social media marketing. This strategy is one of the most cost-effective ways to promote products, services, ideas, information, or the business itself. Regardless of its inexpensive nature, any mistake committed during social media marketing can cause businesses

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The 3 Top Things Every Successful Entrepreneur Needs to Focus On

If you’re one of those entrepreneurs or business owners who feels like you “must have a hand in everything or it falls apart/isn’t done right/doesn’t get done at all/etc” then this is definitely for you. Because, you see, you will NEVER build a sustainable, profitable business unless you stop doing and start leading. And here

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The Value of Being “Second” — 3 Reasons Why Your Biz Might be Better Off Not Being First

There’s a lot of value around being first in your business. The first person to come up with a hot product or service tends to reap a huge amount of rewards in the process. However, being first isn’t always all that and a bag of chips. In fact, there are times when being second to

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