This Medical Product Alert relates to a confirmed falsified human immunodeficiency virus (HIV) in vitro diagnostic medical device (IVD) that has been identified circulating in Guyana and Kenya. Through its Global Surveillance and Monitoring System (GSMS) for substandard/falsified medical products, WHO was informed that at least 8,240 falsified rapid diagnostic tests to detect HIV-1/2 have […]
Medical Product Alert N°2/2020 Read More »
Me, circa 1984, in my choir uniform and what was possibly the now infamous tambourine. R. Evon Benson-Idahosa, Esq R. Evon Benson-Idahosa, Esq I remember falling asleep at a Tuesday evening church service as a 9 year old child. I had a tambourine on my lap and as I fell to the floor, it reverberated
The most effective advertising a company can get is more difficult to achieve but much more effective and lasting than traditional media advertising. It is word of mouth advertising, and it is earned rather than purchased. It is your customers’ opinion of your product, which at times can be very vocal with praise or derision.
7 Ways To Get Good Word Of Mouth Read More »
A second person in Nigeria has died from Coronavirus, SaharaReporters can confirm. The victim is said to have died at Gwagwalada Specialist Hospital around 9:00pm on Sunday. Minister of Health, Osagie Ehanire, confirmed the incident on Monday. Ehanire said the victim, whose identity was not disclosed, had serious underlying health issues. He said, “Majority of them
Nigeria Records Second Coronavirus Death Read More »
Congratulations – you’ve decided to set up a business; you have a fabulous range of products to sell and now you’re ready to hit the market. So what’s your next step?… Read More http://www.associationofmarketing.org/articles/view.php?article_id=7068 Views: 0
Surveying Your Customers is Important – Fact Read More »
In a nutshell, multiple streams of income means your business has more than one way to make money. For instance, you sell products and you sell services. Those are different streams of incomes. But that’s just the beginning. Here are 10 ideas of different income sources you can use to increase your business’s bottom line:…
10 Income Streams You Can Add to Your Business (And Increase Your Bottom Line) Read More »
One of the very significant aspects of promoting and marketing business services is by creating brand awareness using promotional products. Product and promotion go together, where several ways and sources of promotion are advertising, marketing, media, magazine, etc. A good promotional product campaign involves organized efforts to make the product reach target customers, which ultimately
Promotional items – The Simplest Way to Drive Marketing Message/Brand Read More »
Marketing has a certain set of common rules that apply to both online and offline strategies. There should always be a definite target group to which advertisers communicate their ideas instead of voicing them out to the whole global population. There are many products and services centered on teen and parent audiences who are the
Effective Ways to Market to Teenagers and Their Parents Read More »
Online media rooms are the most important part of business promotion, and any online marketing strategy should involve social media marketing. This strategy is one of the most cost-effective ways to promote products, services, ideas, information, or the business itself. Regardless of its inexpensive nature, any mistake committed during social media marketing can cause businesses
5 Social Media Practices to Avoid Read More »
Ready to learn the 3 biggest mistakes entrepreneurs make when they start to sell their first info-product? (The worst part is sometimes making one of these mistakes can really derail them.) Read on… Read More http://www.associationofmarketing.org/articles/view.php?article_id=7668 Views: 0
3 Mistakes Entrepreneurs Make When Selling Info Products Read More »