Email marketing is one of the best online marketing strategies around, and is a great way to drive highly targeted traffic to your website. This online marketing technique routinely provides some of the highest ROI figures in the online advertising industry, making it appealing to just about every type of business. However, in order to…
WHO’s new user guide for countries, ‘Selection of medicines at country level’, is based on the WHO Model List of Essential Medicines. It sets out the key actions countries should undertake to develop and update their own national essential medicines lists based on the treatment needs of their populations and their capacity to reimburse payments…
Latest news and updates from WHO Dear colleagues and friends, World TB Day, this year, comes at a sobering time – as the world grapples with the COVID-19 pandemic. We stand in solidarity with those affected, those at the frontlines of the fight to combat COVID-19, as well as those who continue efforts to support…
ATM withdrawal ATM withdrawal A joint statement by Minister of Finance, Zainab Ahmed, and Governor of Central Bank of Nigeria, Godwin Emefiele, has said e-payment and ATM platforms will remain open during the restriction on movement in Lagos, FCT and Ogun State. The monetary and fiscal policy heads said exemptions have been obtained from President…
There are great deals of people that are making moves online, and they are profiting at every turn. You might see them living lavish lives without having to wake up and work the traditional 9 to 5 job. If that’s something that you want to jump into, you’ll need to master a few elements of…
Within any type of online business creating and building an effective e-mail list is a necessary business practice in order for a company to retain information surrounding consumers in specific markets. With an effective e-mail list, it is possible to properly implement an e-mail marketing campaign which is both measurable and successful. But how do…
SXSW in Austin is a very crazy time. There’s a lot of people running around, startups, entrepreneurs, agencies, marketers and VCs. It’s a fantastic time for networking and for getting involved with everything that’s going on in the online market and social media. The interactive part of the conference has really grown in the last…
Marketing has a certain set of common rules that apply to both online and offline strategies. There should always be a definite target group to which advertisers communicate their ideas instead of voicing them out to the whole global population. There are many products and services centered on teen and parent audiences who are the…
Online media rooms are the most important part of business promotion, and any online marketing strategy should involve social media marketing. This strategy is one of the most cost-effective ways to promote products, services, ideas, information, or the business itself. Regardless of its inexpensive nature, any mistake committed during social media marketing can cause businesses…
The COVID-19 pandemic requires sufficient public funding to ensure a comprehensive response. Reprioritizing public spending toward bolstering the economy and the health system requires timely action from government leaders and a supportive public finance environment. Highly-affected countries have taken various approaches to budgetary allocation, depending on their public financial management (PFM) and regulatory systems. Adjustments…