It’s not enough to have a brick-and-mortar storefront these days. Businesses both large and small are realizing that Web content pertaining to a company’s expertise (i.e., a blog) is what now cultivates a following of loyal clients. But many business owners are not sure how to create a blog or find the right readers for it. Here are some tips on how to start and publicize your business blog…
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http://www.associationofmarketing.org/articles/view.php?article_id=14212