Because of 2011?s whopping economic headlines–soft economy, unemployment, limited bank credit and a falling sky, or so it seemed–creating a business strategy for 2012 will be more than just an exercise in good business. The U.S. retailer has been designing these–for better or worse–for years.
This article explores some options for the US jewelry retailer — any retailer for that matter — for 2012.
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http://www.associationofmarketing.org/articles/view.php?article_id=5352