If you haven’t heard by now, Gmail is rolling out a major change to how its users receive emails. Basically, Gmail will be sorting emails for their users and putting them in folders for them. Why would Gmail be doing this? I suspect at least part of the reason is because a common complaint from people who have an email address is “too much email.” Read on to learn how Gmail?s new practice could improve the way you currently use email in your marketing…
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http://www.associationofmarketing.org/articles/view.php?article_id=7932